Saturday, April 23, 2011

The History of Earth Day!

 Earth Day

 Earth Day is a day that is intended to inspire awareness and appreciation for the Earth's natural environment. Earth Day was founded by United States Senator Gaylord Nelson as an environmental teach-in first held on April 22, 1970. While this first Earth Day was focused on the United States, an organization launched by Denis Hayes, who was the original national coordinator in 1970, took it international in 1990 and organized events in 141 nations.

 Senator Gaylor Nelson   &     Environmentalist Denis Hayes

The Earth Day name

According to Senator Nelson, the moniker "Earth Day" was "an obvious and logical name" suggested by "a number of people" in the fall of 1969, including, he writes, both "a friend of mine who had been in the field of public relations" and "a New York advertising executive," Julian Koenig.

Koenig, who had been on Nelson's organizing committee in 1969, has said that the idea came to him by the coincidence of his birthday with the day selected, April 22; "Earth Day" rhyming with "birthday," the connection seemed natural. Other names circulated during preparations—Nelson himself continued to call it the National Environment Teach-In, but press coverage of the event was "practically unanimous" in its use of "Earth Day," so the name stuck.

 Earth Day is now coordinated globally by the Earth Day Network, and is celebrated in more than 175 countries every year.

Earth Day Network

 Earth Day Network was founded by Denis Hayes and the organizers of the first Earth Day in 1970 and by other national organizers, including Pam Lippe, to promote environmental activism and year-round progressive action, domestically and internationally. Earth Day Network members include NGOs, quasi-governmental agencies, local governments, activists, and others. Earth Day Network members focus on environmental education; local, national, and global policies; public environmental campaigns; and organizing national and local earth day events to promote activism and environmental protection. The international network reaches over 19,000 organizations in 192 countries, while the domestic program engages 10,000 groups and over 100,000 educators coordinating millions of community development and environmental-protection activities throughout the year.
In observance of the 40th anniversary of Earth Day, Earth Day Network created multiple global initiatives, ranging from a Global Day of Conversation with mayors worldwide, focusing on bringing green investment and building a green economy; Athletes for the Earth Campaign that brings Olympic, professional, and every day athletes' voices to help promote a solution to climate change; a Billion Acts of Green Campaign which will aggregate the millions of environmental service commitments that individuals and organizations around the world make each year; to Artist for the Earth, a campaign the involves hundreds of arts institutions and artists worldwide to create environmental awareness.

Some interesting links;
http://earthday.envirolink.org/history.html
http://www.nelsonearthday.net/
http://www.earthday.org/earth-day-history-movement
http://wilderness.org/content/gaylord-nelson-and-history-earth-day?gclid=CKm9-9OctKgCFeM85Qod4FaqEA

Saturday, April 2, 2011

Slow Fashion part 2 !



Slow Fashion is a unified representation of all the “sustainable”, “eco”, “green”, and “ethical” fashion movements. It encourages education about the garment industry’s connection and impact on the environment and depleting resources, slowing of the supply chain to reduce excess number of trends/seasons and to encourage local quality production.

A different sort of approach is picking up steam in the fashion industry. It’s a different kind of business model where designers respect the rights of workers and the environment while still producing beautiful and conscientious clothing. This is slow fashion.





Slow fashion brings designers, retailers, and consumers together through an awareness of our clothing’s impact on the environment and the people that make it. In this way, it’s truly about living better.

Do you know (an amazing statistic) only 2 percent of the clothing Americans throw away every year are actually worn out? Well, I think I can tell you a little about that, counting the amount of clothes, I came across people do throw out and some still with their price tag attached.


Tell me something how many times do you rummaging around in your closet looking for something to wear and then occurred to you that you have given, thrown away a lot of clothes over the past years.
Darn, you’d love to have some of those items back don't you, and if not the items themselves the time it took for you to shop, clean, and manage them into your wardrobe.
I bet you wonder who’s wearing those clothes now and sometimes even answer "I wish, I were"


The slow fashion practices include:
  •  Buying secondhand/vintage/thrift/charity clothing and consigning/donating your unwanted garments.
  • Choosing artisan products to support smaller business/fair trade/or locally made.
  • Choosing sustainable clothing made with sustainable/recycled fabrics and/or is ethically made.
  • Choosing quality garments that will last longer, transcend trends style, and/or be repairable.
When you do think of cleaning your closet, and before you do think about, reinvent, re-purpose, re-cut, recycle and upcycle your clothes into something else. If you cannot do it yourself, find a professional to help you or better yet contact us and we will work with you.

Remember your clothing can be a good source of fabric for another garment.


Slow fashion seeks to make a major shift from quantity to quality and questionable to ethical. It is built on the availability of information through relationships where persons/consumers are able to support designers and local retailers who espouse ethical transparency in their businesses.

Slow Fashion Award http://www.slowfashion.at/en/home.html